Comparison
Blastack or Steeple
We both solve the same thing: reaching the people who never open their email. Steeple does it with screens on the shop floor, hands-on support and a quote made to measure; we do it with the phone people already carry and the price published on the website. Here it is row by row, including the ones we lose.
Of 11 rows, Steeple wins 4 and we win 4.
Who Steeple are
Steeple is a French internal communication company with years behind it and customers across Europe. Their product is built around a good idea: put the noticeboard on a touchscreen in the place the workforce actually walks past — the changing room, the entrance, the canteen — and back it up with a mobile app.
They are a serious competitor, and on several specific things they are ahead of us. What follows isn't an attack: it's the table we'd want someone to show us if we were the ones buying.
Row by row
The table, with who wins each row
Published price
BlastackBlastack
€1.00 per person per month for the base plan, plus ten modules costing between one and ten cents each: with all of them switched on, €1.28. There's a calculator on the site.
Steeple
No per-person price published: they point you at their sales team. Their site does publish a monthly minimum, and it does not say the same thing in every language: €200 a month below one hundred people on the English, Spanish and German versions, and €150 a month below fifty on the French one.
Cost for a small company
BlastackBlastack
Thirty people is €30 a month for the base plan, or €38.40 with all ten modules. You pay for the people who were active that month.
Steeple
With a monthly minimum, a company of thirty pays practically the same as a company of a hundred.
Touchscreens on the shop floor
SteepleBlastack
We don't sell or install hardware. There is a screen mode: a TV with a browser opens an address of its own and cycles through the noticeboard on its own, with nobody signed in. It isn't a touchscreen, it doesn't show anything aimed at one department or one site, and you supply the screen.
Steeple
A central part of their product: they call it “phygital” and sell on it. The screen is NOT in the subscription: their pricing page says the subscription covers the solution, the guidance and the support, and that the screen is either a separate turnkey pack from them or a unit from another supplier.
Single sign-on and provisioning
DrawBlastack
Single sign-on with the company account over OpenID Connect — Microsoft Entra ID, Google Workspace and Okta — plus SCIM 2.0 provisioning, so joiners and leavers arrive from your HR system on their own. It's the corporate identity module at two cents per person per month, not a reason to move you up a plan. There is no SAML, and that is a decision rather than a gap: SAML is signed XML, verifying it properly means XML canonicalisation, and that is where most of the authentication bypasses of the last decade have come from. If your tender requires SAML 2.0, we lose this row. Worth keeping the scope in mind either way: most of your workforce has no account in the corporate directory at all, so single sign-on covers the office and the joining codes cover the shop floor.
Steeple
They list API, SSO and SCIM among the features of their plan.
Languages and translation
SteepleBlastack
The interface is in twelve languages — English, Spanish, Catalan, Portuguese, French, Italian, German, Swedish, Dutch, Polish, Romanian and Czech — and each person sees the whole app in theirs. Posts are written in those same twelve. What we do not do is machine-translate what you publish: whoever publishes writes every version.
Steeple
Product available in several languages, plus machine translation of posts.
Onboarding and training
SteepleBlastack
Documentation and written support. No on-site workshops and no engagement sessions.
Steeple
Includes setup, a named coach, a library of suggestions of what to publish, webinars and an online course of around four hours with a certificate. On-site workshops are not advertised.
How anonymity holds up in surveys
BlastackBlastack
Published and checkable: answers stored with no link to the person, participation recorded without a timestamp, and the date rounded to the day.
Steeple
They have surveys; they don't publish how anonymity is held in their database.
Content governance
DrawBlastack
Four roles and a review queue: staff propose, and a manager approves or rejects with a reason, on the record.
Steeple
They also have permission management and moderation.
Measuring reach
DrawBlastack
Reach per post and per department, sorted by whoever it reaches least. A two-cent module.
Steeple
Performance indicators included in their higher plan.
Where the data sits
BlastackBlastack
Our own servers in the European Union, no transfers outside the EEA, with the GDPR Article 28 data processing agreement and the deletion deadlines in writing.
Steeple
A French company, so inside the European Union. They don't set out the location or the sub-processors on their public pricing page.
Certifications
SteepleBlastack
None. We don't have ISO 27001 and we don't have SOC 2.
Steeple
A bigger company with a longer track record; ask them directly what they hold today.
| Criterion | Blastack | Steeple | Winner |
|---|---|---|---|
| Published price | €1.00 per person per month for the base plan, plus ten modules costing between one and ten cents each: with all of them switched on, €1.28. There's a calculator on the site. | No per-person price published: they point you at their sales team. Their site does publish a monthly minimum, and it does not say the same thing in every language: €200 a month below one hundred people on the English, Spanish and German versions, and €150 a month below fifty on the French one. | Blastack |
| Cost for a small company | Thirty people is €30 a month for the base plan, or €38.40 with all ten modules. You pay for the people who were active that month. | With a monthly minimum, a company of thirty pays practically the same as a company of a hundred. | Blastack |
| Touchscreens on the shop floor | We don't sell or install hardware. There is a screen mode: a TV with a browser opens an address of its own and cycles through the noticeboard on its own, with nobody signed in. It isn't a touchscreen, it doesn't show anything aimed at one department or one site, and you supply the screen. | A central part of their product: they call it “phygital” and sell on it. The screen is NOT in the subscription: their pricing page says the subscription covers the solution, the guidance and the support, and that the screen is either a separate turnkey pack from them or a unit from another supplier. | Steeple |
| Single sign-on and provisioning | Single sign-on with the company account over OpenID Connect — Microsoft Entra ID, Google Workspace and Okta — plus SCIM 2.0 provisioning, so joiners and leavers arrive from your HR system on their own. It's the corporate identity module at two cents per person per month, not a reason to move you up a plan. There is no SAML, and that is a decision rather than a gap: SAML is signed XML, verifying it properly means XML canonicalisation, and that is where most of the authentication bypasses of the last decade have come from. If your tender requires SAML 2.0, we lose this row. Worth keeping the scope in mind either way: most of your workforce has no account in the corporate directory at all, so single sign-on covers the office and the joining codes cover the shop floor. | They list API, SSO and SCIM among the features of their plan. | Draw |
| Languages and translation | The interface is in twelve languages — English, Spanish, Catalan, Portuguese, French, Italian, German, Swedish, Dutch, Polish, Romanian and Czech — and each person sees the whole app in theirs. Posts are written in those same twelve. What we do not do is machine-translate what you publish: whoever publishes writes every version. | Product available in several languages, plus machine translation of posts. | Steeple |
| Onboarding and training | Documentation and written support. No on-site workshops and no engagement sessions. | Includes setup, a named coach, a library of suggestions of what to publish, webinars and an online course of around four hours with a certificate. On-site workshops are not advertised. | Steeple |
| How anonymity holds up in surveys | Published and checkable: answers stored with no link to the person, participation recorded without a timestamp, and the date rounded to the day. | They have surveys; they don't publish how anonymity is held in their database. | Blastack |
| Content governance | Four roles and a review queue: staff propose, and a manager approves or rejects with a reason, on the record. | They also have permission management and moderation. | Draw |
| Measuring reach | Reach per post and per department, sorted by whoever it reaches least. A two-cent module. | Performance indicators included in their higher plan. | Draw |
| Where the data sits | Our own servers in the European Union, no transfers outside the EEA, with the GDPR Article 28 data processing agreement and the deletion deadlines in writing. | A French company, so inside the European Union. They don't set out the location or the sub-processors on their public pricing page. | Blastack |
| Certifications | None. We don't have ISO 27001 and we don't have SOC 2. | A bigger company with a longer track record; ask them directly what they hold today. | Steeple |
The Steeple figures are the ones they publish on their own website, checked in August 2026. They change, and we are not a neutral source: check them with Steeple before you decide anything.
No spin
Where Steeple are better
If any of these three is what you need, go with them. We would rather lose here than six months in.
The screen in the changing room
If you have people on site who won't get their phone out, or who don't carry it at their workstation, a touchscreen where they walk past solves something we don't solve at all today. That isn't a detail: in some factories it's the difference between reaching people and not.
Somebody turning up
Having someone come in, train people and suggest what to publish when you've gone three weeks without publishing anything is worth more than it looks on a spreadsheet. The number one reason these tools go quiet is that the person who started it stops posting.
Fitting a multinational
They machine-translate what gets published. Our interface is in twelve languages now and posts can be written in those same twelve, so that part no longer separates us; what still does is who writes each version. With five nationalities on one floor, writing the same announcement five times is not a real option, and there Steeple is ready and we are not. Signing in against your corporate directory is no longer on that list either — we do it over OpenID Connect — but machine translation and somebody turning up on site still are.
Our side
Where we win
Knowing what you'll pay before the call
Our price is published, with a calculator that runs the same function that issues the real invoices. You can take the figure to your board without having spoken to anyone.
Small companies not overpaying
With no monthly minimum, a thirty-person shop pays thirty euros a month. With a €200 minimum, that customer doesn't exist.
Telling you how it works underneath
The isolation between companies, the password hashing, the design of anonymity and the deletion deadlines are written down and can be checked. So is everything we don't have.
The summary
Which of the two, depending on your case
Choose Steeple if
- You need screens on the shop floor for people who won't use a phone
- You need posts translated for you rather than writing one version per language
- Your tender requires SAML 2.0 and won't accept OpenID Connect
- You want a supplier who comes on site to keep the tool alive
Choose us if
- You want the price before you sit through a sales meeting
- You don't need posts translated for you: each person picks their language and you write the versions yourselves
- You care where the data sits and what happens the day you leave
- You need anonymous surveys that hold up when the union reps ask how
- You want to start with one site this week, with no project plan and no minimum term