Franchises
Internal communications for franchise networks
One brand, forty employers. Blastack gets the message from head office to the team in each unit without going through the franchisee's inbox, and leaves each unit its own administrator.
€1.00 per person per month · No card · No minimum term
What happens today
The four problems that keep coming up
There's a business owner between head office and the counter
Head office writes to the franchisee and the franchisee decides what to pass on and when. The launch reaches the unit three days late and one shade different.
Each unit hires on its own
Joiners and leavers are handled by each franchisee when it suits them. Any list head office keeps is born out of date and ages on its own.
Mandatory and optional read the same
Brand standards, the product procedure and this month's promotion don't carry the same weight, but through the same WhatsApp group they get the same attention: none.
The franchisee wants their own house
They won't accept head office managing their people or seeing their payroll, and they're right: those are their contracts and their liability.
Use cases
What it gets used for in Franchises
- Every unit with its own name, logo, colour and home page, under the brand
- One administrator per unit, who only sees and manages their own team
- A head office announcement to every unit, with reading measured unit by unit
- Brand manual and product procedure with read receipts
- The product's wording: units and sections, chosen when you sign up
- A unit's staff join with a code, without going through head office
What we don't solve
One account, one invoice
Every unit lives inside the same Blastack organisation and there is one invoice, in the name of whoever signed up. There is no billing per franchisee, no subscription each unit pays separately, and no separate contracts. And the narrowed remit is for the unit's administrator, not for head office: whoever administers the whole organisation sees every unit. If your network needs each franchisee to be a customer in their own right, that is forty Blastack accounts today, not one.
The promotion leaves head office and lands on the shop floor team's phone, not in the owner's inbox. That's the whole difference.
What's included
All of this, from €1.00 per person per month
The noticeboard and the directory are in the base fee. Analytics, surveys, documents and chat switch on separately, at between one and ten cents per person.
Noticeboard and announcements
Posts with photo, video and PDF, targeted by site
Reach analytics
What percentage of your workforce has read each announcement
Surveys and employee engagement
Ask your workforce, with breakdowns and real anonymity
Documents with read receipts
Payslips, procedures and policies with proof of reading
Staff directory
Who is who, by department and by site
Roles and moderation
Who publishes, who approves, and what gets logged
Try it on one site and look at the number
Fifteen days, no card. Hand the code out at one plant, publish two announcements and look at what percentage of people read them.
Other sectors